# FIRST CHOICE
COLDWATER, OH · NCUA charter 61466 · asset band <$50M · latest filing 2017-03 · stopped filing after 2017-03 (departed; for a credit union that is almost always a merger)
Share link (named URL with a preview card): https://getbookiq.com/cu/first-choice-61466

Who the members are: state charter, organized 1967. 1,939 members of 40,000 potential (4.8% of the field); checking penetration 50% (share draft accounts per 100 members); loans per 100 members 28.

**Verdict on the desk:** this could be *liquidity-rich*. Composite score 1 of 18 (one point per flag across 17 flags, capital below 7% counted twice).

## What the filing shows

| Measure | Value |
|---|---|
| Total assets | $17.6M |
| Members | 1,939 (0.5% YoY) |
| Full-time staff | 4 |
| Net worth | $1.9M |
| Net worth ratio | 10.6% (p36 of band) |
| ROA (annualized) | 0.05% (p36 of band) |
| Total delinquency | 0.16% (p21 of band) |
| Net charge-offs (annualized) | 0.29% (p62 of band) |
| Loans / shares | 42% (p30 of band) |
| Cash / assets | 6.5% |
| Borrowings / assets | 0.00% |
| Net interest margin | 2.26% (p22 of band) |
| Operating expense / assets | 2.76% (p33 of band) |
| Vehicles % of loans | 37% (p30 of band) |
| Indirect vehicle % of vehicle (all-channel basis before 2022) | 0% |
| Third-party paper % of net worth | 0% (p45 of band) |
| Vehicle delinquency | 0.43% (p47 of band) |
| Vehicle NCO | 0.00% (p34 of band) |
| Repossessed % of vehicle book | 0.00% (p44 of band) |
| Real estate % of loans | 55% |
| Credit cards % of loans | 1% |
| Unsecured % of loans | 6% |
| Commercial % of net worth | 0% |
| Core shares % of member funds | 96% |
| Certificates % of member funds | 3% |
| Average share balance | $4,560 |
| Participations bought / yr | $0 |
| Participations sold / yr | $0 |
| Participations outstanding | – |
| Loans outstanding per 100 members | 28% |
| Loans granted per 100 members, annualized | 10% |
| Average loan balance | $12,127 |
| Loans granted, annualized | $2.1M |

## Flags firing in the latest filing

- **net worth falling** (`cap_falling`)

## Warning timeline

| Quarter | Score | Flags that first fired | Flags that cleared |
|---|---|---|---|
| 2016-03 | 0 |  |  |
| 2016-06 | 0 |  |  |
| 2016-09 | 0 |  |  |
| 2016-12 | 1 | net worth falling |  |
| 2017-03 | 1 |  |  |

## In the news (Google News, unfiltered, newest first; check the city)

- 2026-02-21 [First Choice America looks back on a successful 2025 - - Weirton Daily Times](https://news.google.com/rss/articles/CBMirgFBVV95cUxPMXBXYVdGdWFIUm1oNTQ3S285TVlWTjhPUWJJbVozQWVSTVlxTU5wSU9XOGtOZ2ZJa1piS2xaUGwwaWcxWGZzWHFPekl1RkI5bFd4SHFNLUNnM2c0QkMyWFVIQVRYVWVnTzhSZmE3aGlZd0h4WTVkeVZzbFFyNzY5b3o0U1N5dG11cnJKV0h3b000cE53MS1mUFoxRmoxZVZ1X293VnhSU28xSzlzeEE?oc=5) · Weirton Daily Times
- 2026-05-28 [More than 50 schools represented as Top of the Ohio Valley honors Class of 2026 - WTOV](https://news.google.com/rss/articles/CBMi0gJBVV95cUxNUEV4eU9fTGp5THFTLVY3UGJ5SDBlQ0tUakZSa1loUVM5ZEQzdG1hQUpjUXRYdjJkTk5xcWhFbDVtODVGRFhJZDdVUGdYSll1aGpUTW9VZDlDZjNjMGd2dkhYQVpJTEZYQnNGMGNTYU53d0ROYVJuUFZCU3Y3MXFGUF9nalpGcHBTMTRBY3JZZDROX0lVb0V4T1dQcmRkZnNsaTEzN2xpSWN5TFEzUU1jN3RCSVpOdm9HMGYyWW9yU2Z3WGhtQ2JFYjZ0TUdlR013R3d0cWpQWGNkN0NTZnFfcDI2bE8yNTlHU09tdmI3ZXFHU29UTWNhaTh4YWlOMGI2aDVpUlotYll6dTBPSGVJeWdDemJGR2JYejFPNFhWYkFQdllqNzE1SFZSRkdBM3AzVjBzS1dBUlVQdnRwdHd2Wk1GVU00Mkd0Rk9jTTRsX3ZRUQ?oc=5) · WTOV
- 2020-10-26 [Credit Union of Ohio acquires First Choice Community Credit Union - Smart Business Dealmakers](https://news.google.com/rss/articles/CBMivgFBVV95cUxQbzRvaV9CM2JGeVJOLS1HdnlEQmI0RlVTT2hLaUJKMGlQVUFGNGZSR2pZLUJQX0VzNnpEN1l5VDZVZ0ZEN05kZkxBLUpmOUlRbFQwUXJ1dHY2SFl6eWxDMktqZ0tEWGVOY2xXWFpJUzd0enhJLVBVTDEyRnM3LVN3UFZXVGVVM1Zucm52cHp4dzZJY2VWSFMybjVjc1ZfcXFhREZCeldVYUh0NVJGbV9LU1NiZldLUW5rVkVYa0ZR?oc=5) · Smart Business Dealmakers
- 2025-08-22 [First Choice Realtors Opens New Office in New Martinsville - wetzelchronicle.com](https://news.google.com/rss/articles/CBMiqwFBVV95cUxPZWs1X051eFA2dU1ZZDFzVTk1ck8xUDhmTDZJTGtjQTUwS0wtbUZ2STRUYlE1WU92UGQwdjVFcS1aTDV1OWNidWFjOG9lY3d2NFR4OXdzRTlWMV9vVTlweUpnUEVwcGU4R1dQcnZpdFZRT19USmdxMTRYSklBNHBtUHlJTzFYeFg5Yzg0ZEhYbVh2b1dvVmlxd0FDLU9qM01FVnMzTzNMYlJfdTQ?oc=5) · wetzelchronicle.com
- 2020-10-23 [Hilliard credit union makes Northeast Ohio acquisition - The Business Journals](https://news.google.com/rss/articles/CBMiogFBVV95cUxNXzVsVVRSNzhLTUF6eHVPWFI4VjZvbEN4ZW9WMUtzUTVhSUZlN25QZDBwalZkN3prRVZfWmdILURDUVBLaDBvZkk3NTdpSVFQWXBEOXZjb2ZMRlMzdjRlQnZ1cHhMTXFWUzV4N3hHSy1QNHFuOEtJczR4d1Q4X1lGX3ZWYU45WTB4NlFWVEFBaXh3QUY4LUQxNk5PSGVBMXB2SEE?oc=5) · The Business Journals
- 2024-02-17 [First Choice America Credit Union details a year of accomplishments - - Weirton Daily Times](https://news.google.com/rss/articles/CBMiwgFBVV95cUxQODhoeTJGU2FiTjdlSnRac3c3c3VFTWcwcnNLT1JHQTdWODdOckFCR2FKQTlfbDFiX0w5X09obVN0X3JNZG5uSmhPZlJNNlFnOThKcmNISWF1UXJUWHI2ZGRwTFRLUnhhRXB2VnVxSzdjdU9BeDlZRlQyS1A3cGgxS01vNDl5WVp3TFZXVTdYdGZ4NUNWb0pUZjhLUjZDRXNPV3ExX01zeGNWUjBIWmQzVE54NXhzcXoxeXM2QWxKVzctQQ?oc=5) · Weirton Daily Times
- 2018-05-29 [Superior Credit Union Set to Open New Coldwater Office - Mercer County Outlook](https://news.google.com/rss/articles/CBMinwFBVV95cUxPOHdYdGxsMlhmcE5KbG9xaFVvSXVXeEhSLW03MnU4ZXpNU1lVclpNRHEwWG5vRGtBcU0tTTFiVXFtZURLdU1VT0NCWmVaUFRYVVNWZV9zbThnNnFwajVSbkpMbVdaM29NMC1ySTdZUTdrNkRVMUtncDBvZ1MzN3BLS0xLbXVsbDl3elZ6RE4wRGd0SVF6dE9sT1lqRmNQY0U?oc=5) · Mercer County Outlook
- 2021-05-11 [How to Choose the Best Bank: Key Factors to Consider - Investopedia](https://news.google.com/rss/articles/CBMiaEFVX3lxTFBoMmE4YzkwTjhUdnBBQmtubEtHcWdWOU1oaV9qelplTWdfb25zX1gySHY1VTMySzhHNGVqU0xpVWhMX19LTnBxY2dOdTg2bk9BaktpNjZ3T3FzemlFcVdCdVhkdHd4MFNL?oc=5) · Investopedia

## How to verify

- Page: https://getbookiq.com/cu-intel/#cu=61466 (every cell opens its formula and NCUA account codes; the News tab is the same search)
- Latest row, JSON: https://getbookiq.com/cu-intel/data/summary.json · history: https://getbookiq.com/cu-intel/data/h/26.json (key "61466", columns cycle, assets, loans, shares, networth, nwr, roa, total_dq_pct, total_nco_pct, vehicle, veh_pct_loans, indirect, ind_pct_veh, ind_veh, ind_re, ind_comm, ind_other, ind_pct_loans, loans_n, granted_n_ytd, granted_ann, loan_pen, granted_pen, avg_loan_bal, loans_per_fte, veh_part, tp_pct_nw, veh_dq_pct, veh_nco_pct, repo_pct_veh, members_yoy, ltos, cash_pct, borrow_pct, nim_pct, opex_pct, risk_score, members, fte, cash_total, invest_sec, allowance_eff, int_income_ytd, int_exp_ytd, provision_eff_ytd, nonint_income_ytd, nonint_exp_ytd, net_income_ytd, n_flags, re_pct_loans, cc_pct_loans, comm_pct_loans, cert_pct_shares, core_pct_shares, part_buy_ann, part_sell_ann, pot_members, sh_draft_n, chk_pen, fom_pen, flags)
- Participation history: https://getbookiq.com/participation-desk/#cu=61466
- Field definitions: https://getbookiq.com/dictionary/#cu-ltos and the rest of the credit union dictionary
- Source: NCUA 5300 call report bulk files. Income fields are annualized by cycle month (Mar x4, Jun x2, Sep x4/3, Dec x1). Percentiles are within the asset band in the same quarter.

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Rendered 2026-09-10 from the desks' own data files. Full guide: https://getbookiq.com/guide